Identity /04 of 54 FISHING & CO-OP
Kaparuka Fishing.
For Kaparuka Fishing, the discipline was subtraction. A fishing enterprise lives in busy visual environments; the mark survives them by saying one thing clearly.
IDENTITY /04 OF 54 · FISHING & CO-OP
01 Palette
Tap a colour to copy it.
02 In use
The mark, at work.
How the identity sits on everyday touchpoints — print, app and social.
Kaparuka FishingFishing & co-op